Dance radio is a format that consists of current and recent dance and electronic music.
While the format is popular in Europe and Asia, it has yet to make an impact in North America, although there are several top 40 and rhythmic radio stations which include current dance product in their playlists. As of June 2014, there were six stations (four full-time and three part-time) on FM in various US markets. Dance radio is also present on secondary HD radio streams, satellite, cable and Internet. In much of Europe there are national and local dance stations and it is a popular pirate radio format.
It's a valid observation to note that American commercial radio's definition of dance music has almost always been marginal, consisting primarily of mainstream music and artists who are firstly pop and urban acts.
Maps, Directions, and Place Reviews
History
Most of dance radio's origins can be traced to the early days of disco in the late 1970s, when both WKTU and KIIS-FM made the format a staple on the airwaves. But by the end of the decade, the format began to experience a backlash when sentiments over the music began to force several stations to move on to other genres, with most of them moving to what would become urban contemporary, led by such stations as WAMO-FM/Pittsburgh, WLUM/Milwaukee and WHRK/Memphis. These stations kept the dance sound alive while at the same time mixed it in with the R&B, hip hop, and pop songs of the 1980s. At the same time, another former disco outlet, WXKS-FM/Boston, became very successful in taking the urban-dance sound into a top 40 format.
By the mid-1980s, more stations began to adopt the same formula that has worked for WXKS, while at the same time more artists were incorporating dance styles into their hits. The concept would go a bit further in 1986, when KPWR/Los Angeles debuted a "Crossover" format, thus paving the way for more stations to jump onto this genre, which would become Rhythmic Contemporary.
In the USA, the nation's first full-time dance radio format began airing in August 1991 when Los Angeles college radio station KSCR controversially changed its format from alternative rock to the "Pulse of the 90's" techno/rave format. KSCR continued airing this format until September 1993, when it switched back to alternative rock.
The USA's first commercial full-time dance radio format was MARS-FM, airing in Los Angeles and Orange County, California on 103.1 FM KSRF/KOCM from late 1991 to late 1992. The rave-inspired format was created by KROQ DJs Swedish Egil and Freddy Snakeskin. 103.1 FM would later be the home of several subsequent Los Angeles dance radio formats: "Groove Radio" (1996-1998), "Groove 103.1" (1998) and "KDL" (2003).
After the demise of MARS-FM, the former general manager of KSCR, who had been responsible for that station's change to a dance format, created a nighttime leased-time format from 1993 to 1994 at Santa Ana's KWIZ 96.7 FM called Renegade Radio, a dance music/techno format hosted by DJ Racer and former MARS-FM DJ Mike "Fright" Ivankay. Renegade Radio also broadcast MARS-FM music director Swedish Egil's syndicated Groove Radio program, which later became a full-time local dance/electronica format at 103.1 KACD/KBCD.
In 1996, with Groove Radio making its debut in Los Angeles, WKTU New York was revived. This would be followed by stations in other cities looking to duplicate its success.
In 2002, WPYM/Miami would take the Dance format to a new level. The station's success would result in other newcomers adopting the "Pure Dance" format, but the lack of support from advertisers and issues from signal coverage to ratings would force several stations out the format. Despite the lack support from Top 40 and Rhythmic radio, the Dance format has continued to thrive at stations like KNHC and on satellite radio.
In 2008 Clear Channel dropped two HD dance channels, leaving Club Phusion and Pride Radio as the company's only dance offerings. In November 2008 the merged Sirius XM made cuts in music channels which included eight of the ten Dance stations on XM and Sirius, while WorldSpace satellite radio filed for bankruptcy protection, resulting in The System's discontinuation on XM. 2008 had the most dance music stations lost in recent years.
On October 31, 2008, KNRJ Phoenix went off the air, followed by the November 2008 channel merge of XM and Sirius which resulted in the elimination of Chrome, The Strobe, The Move, The System, Boombox, and the merging of The Beat with BPM and Sirius Chill with XM Chill. Sirius XM returned The Strobe to the channel lineup in January 2009 after a backlash from subscribers over the removal of both classic dance channels, which left no channel playing that music.
In 2009, Music Choice pared down its dance offerings by merging its Dance and Electronica channels, while Mega Media's plan to expand its Pulse 87 brand to Los Angeles, Chicago and Washington, D.C. failed to occur. Mega Media, which leased WNYZ-LP from station owner Island Broadcasting, filed for Chapter 11 bankruptcy protection in August 2009, citing $3.5 million in liabilities against assets of $180,000. Island ended its leasing deal with Mega for WNYZ on October 30, 2009, and WNYZ signed off the air the same day. The following Monday, Party 105.3 on Long Island added 87.7 as a simulcast. In September 2009, KNGY/San Francisco was flipped by new owner Royce International to Top 40/CHR, but the following month KMVQ filled the void by adding a HD2 subchannel called "Pulse Radio."
As of 2010, the WPTY simulcast on WNYZ, WMPH/Wilmington, Delaware and iPartyRadio.com became casualties of due to financial situations. However, KXRG-LP/Honolulu, which signed off the air in 2007 after their frequency was taken over by KORL-FM, returned to the air at a new frequency, followed b the July 3, 2010 debut of WWAC/Atlantic City with a Dance-intensive Rhythmic Top 40 format. In December 2010 KBPA/Austin's HD2 channel "Mega HD2" returned to the airwaves on a low-powered translator, but after a few days returned to WBPA's HD2 subchannel.
In 2011, Clear Channel's iheartradio relaunched the Trance/Electronica HD2 subchannel Trancid, while WWAC, under new ownership, shifted to a regular Top 40/CHR direction. Even WPTY would exit the format, shifting to Rhythmic AC after seeing more potential in that format after doing a series of "throwback" weekends. On the other hand, KVBE/Las Vegas replaced its Dance format with Rock but the Dance format went over to another rimshot outlet, KYLI. Interestingly enough, KRXV-KHWY-KHYZ/Barstow-Mountain Pass, California, which also serves Las Vegas, dropped their Hot AC format to relaunch KVBE's former Dance format and adopts its former "Vibe" moniker the following September. Also that same month, WPGC/Washington, D.C., a station whose programming history included stints in the Disco and Dance genres, launched a HD2 subchannel billed as "Area 95.5." Meanwhile, in Winnipeg, Manitoba, CHWE debuted with a Top 40/Dance presentation, billed as "Energy 106."
In 2012, KXJM/Portland, Oregon would bring the Dance format to the local HD airwaves with the launch of "Too Wild," while in Halifax, Nova Scotia, CKHZ, a Top 40 that was launched in 2006 with a Dance-leaning direction before shifting to a regular Top 40/CHR presentation in 2009, returned to its Dance roots and rebranded itself as "Energy 103.5," using the same direction as sister station CHWE. This was followed by WOLT-FM/Greenville, South Carolina adding Dance mixes to its brokered programming schedule, KDHT-FM/Denver bringing the format back to that market and WARG/Summit-Chicago joining KNHC in being the second current high school outlet in the United States to offer a Dance format but on a part-time basis. Another surprise move would also take place in late April 2012, when WPTY returned to playing Dance full-time after a brief stint as a Rhythmic AC. By November 2012 KDHT would drop the format for Adult Hits, but in December 2012, WHBA, who had been programming an Adult Hits format in Boston, went the other way around and made headlines by flipping to an EDM-focused presentation, billed as "Evolution 101.7," with the call sign WEDX.
As of 2013, the Dance format would see WOLT change format to Oldies and dropping brokered programming while it picked up another full-time outlet, this time in Gainesville, Florida, where on June 1, JVC Media, the owner of WPTY, expanded its "Party" brand to its newly acquired property WBXY, followed in November by non-commercial outlet KVIT/Phoenix.
In January 2014, WPCF & W227CE/Panama City Beach, Florida, which previously programmed a "Trop-Rock" format, flipped to Dance under the operation of Patrick Pfeffer, owner of Club La Vela, a dance club in Panama City Beach, followed by KXTE/Las Vegas launching a HD2 subchannel called "SIN107.5." The same month saw Mediabase and All Access team up to launch a Top 50 Dance Airplay chart with 23 stations reporting. On June 13, 2014, WEDX flipped from Dance to Country but moved its format over to the HD2 subchannel of Top 40/CHR sister WXKS.
Stations in the United States
With the increasing electronic dance music scene in the United States, there are several terrestrial radio stations in the country that broadcast a dance-oriented format as their primary programming. Joel Salkowitz, program director of Pulse 87 and Las Vegas station KYLI, has argued that the format is not as widespread in the country because popular EDM songs often cross over into the playlists of contemporary hit radio and rhythmic contemporary stations, presuming that major station owners would not want the listenership of their pop and rhythmic-oriented stations to be cannibalized by an EDM-specific outlet.
Full-time
- KNHC/Seattle (C89.5)
- KPNG/Phoenix (Pulse Radio)
- WPCF & W227CE/Panama City Beach, Florida (93.9 PLAY-FM)
- WPTY/Calverton-Roanoke, New York (Party 105.3)
Part-time
- KCXL/Kansas City, Missouri (Surge Radio - airs nightly with additional hours on Sunday evenings)
- WARG/Summit-Chicago (weekends only)
- WCPY (Evenings, during Dance Factory FM)/Chicago
Low-power FM
- KXRG-LP/Honolulu
- WJND-LP/Ocala, Florida
- KRYC-LP/Yuba City, California
HD stations
- Mega 103.5-HD2 (KBPA/Austin, Texas) - Also on *K288FJ-105.5FM/Bastrop, Texas
- Evolution 101.7 (WXKS-HD2/Boston)
- WBBM-HD2/Chicago
- Energy 95.7 (KKHH/Houston)
- KDLD-HD2/Los Angeles
- Party 93.1-HD2(WFEZ/Miami)
- Evolution 93.3-HD2(WFLZ/Tampa)
- KDKA-HD2/Pittsburgh
- KSFM-HD2/Sacramento
- Pulse Radio (KMVQ-HD2/San Francisco)
- Area 95.5 (WPGC/Washington, D.C.)
- Too Wild (KXJM/Portland, Oregon)
- Party Zone (KDWB/Minneapolis-Saint Paul)
- SIN107.5 (KXTE/Las Vegas)
- Glow (KBZT-HD3/San Diego)
Audio and cable
- DMX
- DMX Dance
- DMX Electronica
- Music Choice
- Dance/EDM
- Party Hits
- URGE
- Ultrasound/Dance Hits
- Vinyl
- Discotech/Old School Dance/Disco
Satellite radio
- Sirius XM Radio
- BPM
- Electric Area
- Studio 54 Radio
- Tiësto's Club Life Radio
- Chill
- Utopia
U.S.-based Internet radio
- 1 Pure EDM Radio/Chicago, Illinois
- Digitally Imported/New York, New York
- Electric FM/Manville, New Jersey
- Energy 98/Portland, Oregon
- Groove Radio/Los Angeles, California
- Hot Dance Radio/Richmond, Virginia
- iheartradio:
- Bass
- Evolution
- Electric Sound Stage
- Own The Dance Floor Radio
- Pride Radio (HD)
- Rock The Cut Radio: Electronic
- The Spin*Cycle
- Trancid
- Mix 247 EDM/Colorado Springs, Colorado
- Music One/New York, New York
- Nexus Radio/Chicago, Illinois
- Party 732/Asbury Park, New Jersey
- Pulse 87/New York, New York
- PulseEDM Dance Music Radio/San Antonio, Texas
- Radio Danz/Miami, Florida
- Radio G!/Los Angeles, California
- RHYTHM 86/San Francisco, California
- ShoutDRIVE/Los Angeles, California
- The Vibe/Las Vegas, Nevada
- WolfBytes Radio/Raleigh, Durham, Cary, Chapel Hill, North Carolina
Stations in Australia
- Massive Dance Radio
- Kiss FM Australia
- Raw FM
- Fusion Dance
- danceradio.com.au
- Q Dance
- Clubbers Radio
- Energy FM
- Gorilla Radio
- Nova Nation
Stations in Canada
- CJNW/Edmonton
- CIDC/Toronto
- CHWE/Winnipeg
Stations in Mexico
- XHCHL/Monterrey
- XHSON/Mexico City
Stations in Ireland
- RTÉ Pulse
Stations in the Netherlands
- SLAM!FM
Stations in the Philippines
- 107.9 U-Radio/Manila
Internet radio outside the U.S.
- América Dance 90
- Argentine Tango Radio
- BPM.FM (no relation to the satellite channel)
- Box UK Radio danceradiouk
- Dance-Track
- Dance100.com
- Dance Radio.cl
- Dance Radio.cz
- Dance Radio London UK
- Dance UK Radio danceradiouk
- DanceRadio.ca
- DJFM Toronto
- EclecticRadio
- Energy FM
- Frisk Radio - The UKs Dance Music Radio Station
- Global Max Radio (formerly 103.5 Max FM in Manila)
- LDN FM London UK
- Massive Dance Radio
- Paul FM Dance Music Radio - Manchester UK
- ProFM Dance Radio
- RadioIO
- RadioJunkee
- Radio Record.ru
- Real Dance Radio
- Seejay.cz
- Tag Art Music ONLINE!
Defunct
HD Radio
- WWMX-"MIX2"/Baltimore
- WMKK/Boston (Funkytown 93.7-HD2)
- HD-Power DASH2 (WPOW/Miami)
- Club Phusion
- Workout Channel
Satellite
- Boombox
- Chrome
- The Move
- The System
- The Beat
Terrestrial
- KRXV/KHWY/KHYZ/Barstow CA, Laughlin NV, Mountain Pass CA (Highway Vibe-still under this name but no longer plays Dance)
- WEDX/Boston (Evolution 101.7)
- WKIE-WKIF-WDEK/Chicago (Energy 92.7/5)
- KKDL/Dallas/Ft. Worth (106.7 KDL)
- KXDC/Denver (102-1X)
- KDHT-FM/Denver (Hot 107.1)
- KVBE/Las Vegas (Vibe 94.5)
- KDLD-FM/Los Angeles 103.1 (KDL)
- WPYM/Miami (Party 93.1)
- Beat Radio/Minneapolis 97.7, Beat Radio Network (national)
- KNRJ/Phoenix (Energy 92.7 & 101.1)
- KLNA/Sacramento (Power 105.5)
- KPTI/San Francisco (Party 92.7)
- KNGY/San Francisco (Energy 92.7)
- WMPH/Wilmington, Delaware (Super 91.7)
- KENU/Enumclaw, Washington (Pulse 1330)
- WNRG-LP/Palm Bay, Florida
- WXJZ/Gainesville, Florida (Party 100.9)
- WBZC/Burlington, New Jersey
- WSTK/Aurora, North Carolina (Surge 104.5)
- Evolution 99.1 (KUBT-HD2/Honolulu)
- WEGG & W263BE/Rose Hill, North Carolina (Surge Radio 100.5 & 710)
Low-power FM
- W228BY/Miami
Low-power TV audio (also heard on FM)
- Pulse 87/New York (Broadcast on channel 6 WNYZ-LP; audio on 87.75 MHz)
- Party 87/New York (Broadcast on channel 6 WNYZ-LP; audio on 87.75 MHz)
Music charts
- Frisk Hot 30! Realtime dance chart
- UK Dance Chart broadcast Sundays at 23:00 UK time
- Number-one dance hits
- Billboard's Hot Dance Airplay chart
- All Access Dance Chart, powered by Mediabase
- BDS Monitored radio panel
Source of the article : Wikipedia
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